The day job, which is more of a life consuming job throws up some real treats on what I get to work on. Idealdayout.com is one of those projects that warms to marketing sole and brings out some cool ideas.

Basically in conjunction with Sony Ericsson for the release of their X10 phone, which is all about bring social media and what not to the heart of its operation, we have built, and are running a competition for you and 10 friends to win your ideal day out.

I implore you to enter to competition and invite as many friends as you can, more of your friends in the draw the more likely it is that you will win.

I realise that in writing this post I should go into minute detail about the campaigns running, results, lesson learned, successes, But for now I’ll leave all of that and revisit once the campaign is done and dusted. Seriously is a fun project to work on.

This is the X10 by the way…

Am impressed by them being socially and internet aware to offer such a nice embed.

Enter the prize draw to win your dream day out worth up to £10,000. – If only they had a chair carpentry course. That’s another blog for another day.